John Wick star Keanu Reeves offered a 15-minute Zoom date for charity

Hollywood actor Keanu Reeves found an unusual way to support children battling cancer during the Covid-19 pandemic in 2020. The John Wick star offered a private 15-minute Zoom conversation to the highest bidder as part of an online fundraising initiative organised by Camp Rainbow Gold, an Idaho-based charity supporting children diagnosed with cancer and their families.

The initiative came after the organisation was forced to cancel its biggest annual fundraising event, the Share Your Heart Ball, with just 48 hours' notice because of the pandemic. With traditional fundraising opportunities disrupted, the charity turned to online bidding and invited celebrities and businesses to contribute experiences that supporters could compete to win.Keanu Reeves offered a private 15-minute Zoom conversationThe experience, titled 15 Minutes of Fame with Keanu Reeves, gave one successful bidder the opportunity to speak privately with the actor over Zoom.